Course leader information - Janet Ashford

Janet Ashord

Business experience

Janet Ashford started her career in a large law practice as Executive Assistant, spending over 15 years working in both legal and auditing firms supporting senior managing partners and directors at an executive level.

Janet then moved to the public sector in a marketing and business development role before establishing her own freelance training practice. She has over ten years’ experience delivering training across multiple business sectors for both corporate and government/public sector delegates, including legal, banking, retail, manufacturing, engineering, pharmaceuticals, county councils and the NHS.

Professional credentials and training experience

Janet has a BA in English and Communications from the University of South Africa and a PGCE in Adult Education. She is a successful trainer and facilitator with extensive experience in delivering a wide range of business training including executive PA skills, strategy and leadership, effective communication skills and personal development.

Janet has worked as a consultant with KPMG on the LSIS World Class Skills programme, working with senior management teams, principals and company directors to develop employer-focussed training.

In her capacity as a facilitator, Janet has worked with organisations including KPMG, Mercedes Benz, Brother UK, Jaguar LandRover, Royal Bank of Scotland, Airbus UK and government agencies such as DfES, NHS and local councils.

When asked what makes the IoD unique, Janet said…

“The IoD is well known for its expertise in supporting and developing directors and business leaders. The new ‘Role of the Executive PA’ programme extends this support to EAs, acknowledging the pivotal role they play in driving forward business improvements. As an experienced EA myself, I can see the benefits this course could bring to EAs looking to develop their skills and maximise their impact at board level.”